Designing Off-Premise Systems That Support Profitability and Experience

Delivery and off-premise channels are now core revenue drivers for many restaurant and foodservice businesses. But without intentional design, they can also erode margins, overwhelm operations, and dilute the guest experience.

We help operators design delivery and off-premise systems that work — operationally, financially, and experientially — not just generate top-line sales.

Delivery is not an add-on. It is a system that must function in harmony with your core operation.

That system includes:

• Delivery economics and fee structures
• Kitchen cadence and capacity
• Labor deployment and scheduling
• Packaging that protects quality and presentation
• Order accuracy, pacing, and quality control
• Reporting that reveals true performance

When designed intentionally, off-premise can be a profitable growth channel.

When designed reactively, it becomes a distraction and a margin drain.

We do not sell platforms, manage listings, or operate delivery programs on your behalf. Our role is to help operators make sound decisions about how delivery fits into their business.

We begin by establishing clarity around:

• What delivery contributes to revenue and cost
• Where margins are truly being made or lost
• Whether current workflows support delivery demand
• How off-premise affects dine-in execution

Delivery only works when it aligns with how the kitchen actually operates. 

We focus on:

• Workflow design and order pacing
• Staffing alignment and role clarity
• Quality control checkpoints
• Preventing delivery demand from overwhelming core service

This is not about doing delivery faster — it’s about doing it sustainably.

Third-party platforms introduce complexity, fees, and behavioral changes. We help operators:

• Evaluate platforms objectively
• Understand net contribution after fees, labor, and packaging
• Balance multiple channels without operational chaos
• Decide where delivery adds value — and where it doesn’t

Delivery guests are still guests. We help ensure:

• Brand promises match delivery realities
• Packaging protects food quality and presentation
• Off-premise experience aligns with in-restaurant standards

Delivery strategy is a complex discipline with its own economics and operational dynamics. To ensure our clients benefit from the deepest possible insight, we collaborate with U.S. Delivery Consultants, a specialized delivery advisory firm with extensive experience evaluating delivery platforms, negotiating contracts, and optimizing last-mile systems.

This collaboration strengthens our ability to advise on delivery strategy and economics while allowing us to remain independent, vendor-agnostic, and focused on the broader business system.

Delivery and off-premise decisions rarely stand alone. This work often intersects with:

• Operations & Profit Optimization — delivery is a workflow and cost system
• Packaging & Supply Chain Advisory — packaging performance matters most off-premise
• POS Strategy & Systems — reporting and channel tracking must support decisions
• Marketing & Brand Execution — promises must match execution

We help ensure delivery works with the business — not around it.

Delivery strategy is closely tied to Packaging & Supply Chain Advisory and POS Strategy & Systems, where packaging performance and reporting accuracy directly affect margins and execution.

Delivery & Off-Premise Strategy is best suited for operators who:

• Want clarity on how delivery affects profitability
• Recognize delivery as a system, not a tactic
• Are experiencing operational strain from off-premise demand
• Want disciplined, data-driven decisions instead of guesswork

If delivery is stretching your team, confusing your numbers, or eroding margins, the issue is rarely the platform — it’s the system.

Off-premise demand can be an asset or a liability.